{"id":46749,"date":"2015-06-30T09:46:22","date_gmt":"2015-06-30T13:46:22","guid":{"rendered":"https:\/\/www.velomsm.com\/wp-content\/uploads\/2015\/04\/MEC_6.jpg"},"modified":"2015-06-30T09:46:22","modified_gmt":"2015-06-30T13:46:22","slug":"mec-rebrand-20130618","status":"inherit","type":"attachment","link":"https:\/\/www.velomsm.com\/en\/mec-rebrand-20130618\/","title":{"rendered":"MEC Rebrand 20130618"},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","template":"","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":""},"class_list":["post-46749","attachment","type-attachment","status-inherit","hentry"],"description":{"rendered":"<p class=\"attachment\"><a href='https:\/\/www.velomsm.com\/wp-content\/uploads\/2015\/04\/MEC_6.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/www.velomsm.com\/wp-content\/uploads\/2015\/04\/MEC_6-300x300.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/www.velomsm.com\/wp-content\/uploads\/2015\/04\/MEC_6-300x300.jpg 300w, https:\/\/www.velomsm.com\/wp-content\/uploads\/2015\/04\/MEC_6-600x600.jpg 600w, https:\/\/www.velomsm.com\/wp-content\/uploads\/2015\/04\/MEC_6-100x100.jpg 100w, https:\/\/www.velomsm.com\/wp-content\/uploads\/2015\/04\/MEC_6-800x800.jpg 800w, https:\/\/www.velomsm.com\/wp-content\/uploads\/2015\/04\/MEC_6-150x150.jpg 150w, https:\/\/www.velomsm.com\/wp-content\/uploads\/2015\/04\/MEC_6.jpg 975w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>The new logo for Mountain Equipment Co-op is shown in a handout photo. National outdoor retailer Mountain Equipment Co-Op unveiled a new logo Tuesday in its first major rebranding since the co-operative was founded more than 40 years ago. The redesigned logo refers to the retailer simply as MEC and does away with the iconic image of a mountain. THE CANADIAN PRESS\/HO &#8211; Mountain Equipment Co-Op<\/p>\n"},"caption":{"rendered":"<p>The new logo for Mountain Equipment Co-op is shown in a handout photo. National outdoor retailer Mountain Equipment Co-Op unveiled a new logo Tuesday in its first major rebranding since the co-operative was founded more than 40 years ago. The redesigned logo refers to the retailer simply as MEC and does away with the iconic [&hellip;]<\/p>\n"},"alt_text":"","media_type":"image","mime_type":"image\/jpeg","media_details":{"width":975,"height":975,"file":"2015\/04\/MEC_6.jpg","sizes":{"woocommerce_thumbnail":{"file":"MEC_6-600x600.jpg","width":600,"height":600,"uncropped":true,"mime_type":"image\/jpeg","source_url":"https:\/\/www.velomsm.com\/wp-content\/uploads\/2015\/04\/MEC_6-600x600.jpg"},"woocommerce_gallery_thumbnail":{"file":"MEC_6-100x100.jpg","width":100,"height":100,"mime_type":"image\/jpeg","source_url":"https:\/\/www.velomsm.com\/wp-content\/uploads\/2015\/04\/MEC_6-100x100.jpg"},"woocommerce_single":{"file":"MEC_6-600x600.jpg","width":600,"height":600,"mime_type":"image\/jpeg","source_url":"https:\/\/www.velomsm.com\/wp-content\/uploads\/2015\/04\/MEC_6-600x600.jpg"},"woocommerce_thumbnail_2x":{"file":"MEC_6-800x800.jpg","width":800,"height":800,"mime_type":"image\/jpeg","source_url":"https:\/\/www.velomsm.com\/wp-content\/uploads\/2015\/04\/MEC_6-800x800.jpg"},"thumbnail":{"file":"MEC_6-150x150.jpg","width":150,"height":150,"mime_type":"image\/jpeg","source_url":"https:\/\/www.velomsm.com\/wp-content\/uploads\/2015\/04\/MEC_6-150x150.jpg"},"medium":{"file":"MEC_6-300x300.jpg","width":300,"height":300,"mime_type":"image\/jpeg","source_url":"https:\/\/www.velomsm.com\/wp-content\/uploads\/2015\/04\/MEC_6-300x300.jpg"},"et-pb-post-main-image":{"file":"MEC_6-400x250.jpg","width":400,"height":250,"mime_type":"image\/jpeg","source_url":"https:\/\/www.velomsm.com\/wp-content\/uploads\/2015\/04\/MEC_6-400x250.jpg"},"et-pb-post-main-image-fullwidth":{"file":"MEC_6-975x675.jpg","width":975,"height":675,"mime_type":"image\/jpeg","source_url":"https:\/\/www.velomsm.com\/wp-content\/uploads\/2015\/04\/MEC_6-975x675.jpg"},"et-pb-portfolio-image":{"file":"MEC_6-400x284.jpg","width":400,"height":284,"mime_type":"image\/jpeg","source_url":"https:\/\/www.velomsm.com\/wp-content\/uploads\/2015\/04\/MEC_6-400x284.jpg"},"full":{"file":"MEC_6.jpg","width":975,"height":975,"mime_type":"image\/jpeg","source_url":"https:\/\/www.velomsm.com\/wp-content\/uploads\/2015\/04\/MEC_6.jpg"}},"image_meta":{"aperture":"0","credit":"THE CANADIAN PRESS","camera":"","caption":"The new logo for Mountain Equipment Co-op is shown in a handout photo. National outdoor retailer Mountain Equipment Co-Op unveiled a new logo Tuesday in its first major rebranding since the co-operative was founded more than 40 years ago. The redesigned logo refers to the retailer simply as MEC and does away with the iconic image of a mountain. THE CANADIAN PRESS\/HO - Mountain Equipment Co-Op","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"MEC Rebrand 20130618","orientation":"1","keywords":[]}},"post":null,"source_url":"https:\/\/www.velomsm.com\/wp-content\/uploads\/2015\/04\/MEC_6.jpg","_links":{"self":[{"href":"https:\/\/www.velomsm.com\/en\/wp-json\/wp\/v2\/media\/46749","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.velomsm.com\/en\/wp-json\/wp\/v2\/media"}],"about":[{"href":"https:\/\/www.velomsm.com\/en\/wp-json\/wp\/v2\/types\/attachment"}],"author":[{"embeddable":true,"href":"https:\/\/www.velomsm.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.velomsm.com\/en\/wp-json\/wp\/v2\/comments?post=46749"}]}}